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The CUEGIS Answer Method

Here is my step-by-step method for answering these questions, to make sure you get full marks on the exam.  Remember, this one question can easily bring you up an ENTIRE GRADE level, if you do it right. It's worth 10% of the whole course. 

First, know that you will have about 34 minutes for this question.

The CUEGIS method 

The body will address each concept, but mostly just one concept at a time. The basic model you’ll follow will be repeatedly doing the normal answer method stuff (CTs, CLs and SWs), but in this case the course theory is your normal insights from the course (as always), but ALSO your insights into the concept. So keep making links to your company as well as your insights about the concepts (i.e. innovation, or strategy) while also linking your answer to normal insights from the course (i.e. Ansoff's matrix). 

CL = Case Link. Give a fact about your chosen company and the first concept.

CT = Course Theory. Use a keyword, tool or...

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Advanced Business Extended Essay Research

In this post, I wanted to share with you a resource straight out of latest online course: Business EE Mastery. I know a lot of you are working on your Extended Essays at the moment, so I thought you'd probably appreciate some extra help.

If you're interested, you can try-out my Business EE Mastery video course online for FREE at the moment. You might not need any more help, but if you do this works and I'm happy to help. Either way, here is some info that will help you with your research:    

The ability to research effectively is all about two things:

  1. Efficiency and
  2. Thoughtfulness.

You need to know how to get the information you're looking for quickly and also, be willing to think about what you're looking for. Normally people look for the wrong information. Wrong information is information that has nothing to do with your research question. And EE students use information like this all the time. You can use some information that doesn't really relate to your RQ...

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